Evolving the Scott Wilson story

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Some engineering projects take your breath away. Scott Wilson is one of the oldest and most successful engineering companies in the UK. They employ 6,000 staff across 80 locations around the world.

The firm began as a partnership and has been transitioning into a PLC structure, shifting emphasis to customer-facing units. This shift required a new vision to help make sense of the change and continue along their trajectory to become a top five global engineering and design company.

Gillian Garner, partner at Brandinstinct adds ‘In visiting the various outfits and in facilitating several workshops, it became clear that team working has always been at the heart of the Scott Wilson story. The new vision is helping the former partner groups consolidate the units and work as bigger teams across geographies and disciplines.’

In anticipation of launching the new brand, we also evolved the brand identity to better support the new ambitious strategy. Print concepts were prepared and a new website is in the making.sw-print01

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13/11/2009 | Permalink