After the merger between Logica and CMG, the combined portfolio of brands needed to be streamlined for customers. We helped eliminate waste by reducing the number of brands and introduced a system that would help managers launch new offers that better support the new structure.

Testimonial
Brandinstinct give me the assurance that I have looked for in a brand agency for some time. They know the state of the art in brand strategy that will help our company save costs in the future and spend our marketing resources more effectively today. There are no black boxes or voodoo magic with these guys - only solid ideas that come from sound strategy.

Anja Steinig, Head of Brand

Brand strategy, brand architecture, online strategy, internal brand alignment

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